Visual Branding
Before transitioning into digital product design, I worked extensively as an art director, specializing in corporate branding. I’ve created visual identities and messaging for brands across all touch points: print, TV commercials, mobile products, web design, and packaging. If there is a specific project you want to learn more about, feel free to email me at taraisabel.singson@gmail.com
Beyond Reach Labs
Communication Strategy • Brand Guidelines
Created a professional brand identity to aid the packaging and deployment startup in pitching to investors and partners.
Insular Life
Brand Identity • Print & Digital Ads • Brand Book
Refreshed a 100-year old insurance brand to make it more attractive to younger markets
Sheroes
Brand Identity • Print Ad • Digital Video
Launched a movement that empowers women to be more financially independent and tech savvy.
IndieFarms Fresh
Brand Identity • Collaterals • Communication
Helped a small farming business build a cohesive brand online and offline